Local SEO case study
Gieske
Driving out-of-state leads from Google within 60 days
“We received our first ever out of state kitchen hood request... the customer is interested in ordering it and having it shipped to them.”
Vince Gish
Situation
- Driving consistent inbound leads from Google, but not enough for a business that’s been open for 100+ years
- Lack of thoughtful strategy based on the metal types they work with and the industries served
- Clunky conversion process for the user, leading to frustration
Strategy
- Build out content based on 1) metal types, 2) types of finished products and 3) geo-locations
- Improve the conversion flow by allowing users to add an attachment directly in the “contact us” form
- Maximize their Google Business Profile exposure
Results
- Drove the first ever out-of-state inbound lead within 60 days of partnering
- Ranking explosion. Jumping from 68 keywords total ranking on Google to 377 within 5 months
- Over 2x organic traffic from Google


How to work with us
- Submit a free SEO audit request
- Get a customized proposal
- Partner without signing a long-term contract
- See higher rankings, traffic, and leads





