Top 15 SEO Agencies for Assisted Living Facilities

Written By: Joey Randazzo

Joey Randazzo is the owner and Founder of Portland SEO Growth Partners based in Portland, OR. He’s worked with hundreds of businesses to build growth-centric SEO campaigns, many of which struggled to run proper A/B tests.

Families searching for care options often start on Google, so the assisted living SEO agency you choose needs to understand both the senior care industry and how to rank for competitive local keywords.

We’ve compiled a list of the top 15 SEO agencies for assisted living facilities. Each agency has its own strengths, but all share a track record of helping senior living communities increase visibility, connect with families, and improve occupancy.

1. SEO Growth Partners

seo growth partners assisted living seo agency

Proudly led by Joey Randazzo in Portland, Oregon, SEO Growth Partners delivers deeply local SEO strategies that help assisted living facilities attract families right in their service area. You can discover how we do this in detail at the comprehensive guide sharing how to do SEO for assisted living facilities.

Approach to SEO:
We focus on local-first keyword research, on-page optimization, Google Business Profile management, and conversational content that works well for both search and AI-driven tools like ChatGPT.

Real Case Studies:

Before working together: Averaging just under 3,000 organic visitors per month from Google

After working together:  over 50,000 organic visitors from Google.

Here’s a screenshot from SEMrush.

senior-living-seo-case-study
senior-living-seo-case-study

Real Reviews:

I’m the Director of Marketing for a multi-location senior living management services company. We’ve been working with the team at Portland SEO Growth for a few months now and have been very pleased with them. They are timely in their content delivery and are very focused on results. We are very happy with the results we have seen so far.

Read the review here

Pricing:

  • 20-30% more affordable than other SEO agencies that specialize in assisted living facilities.
  • No long-term contracts, everything is month-to-month.

2. Love & Company

Love & Company has decades of experience in senior living marketing. They combine advertising, brand building, and SEO into an integrated approach that helps facilities stand out both online and offline.

Approach to SEO:
They build SEO campaigns around storytelling and brand authority, ensuring content resonates with families while ranking for local and national terms.

3. Senior Living Smart

Senior Living Smart provides digital solutions tailored to assisted living facilities, with SEO as a core service. They also bring expertise in marketing automation and call center support.

Approach to SEO:
They focus on driving qualified traffic through keyword optimization and pair it with systems that convert inquiries into scheduled tours.

4. Markentum

Markentum positions itself as a brand-building partner for senior living providers. Alongside SEO, they offer web design and social media services.

Approach to SEO:
They develop SEO campaigns that align with each facility’s identity, prioritizing visibility in local search and consistency across platforms.

5. Dreamscape Marketing

Dreamscape is a full-service digital marketing agency with a specialty in healthcare and senior care. Their work includes website design, branding, and SEO.

Approach to SEO:
They combine technical SEO with long-form, authoritative content to help assisted living facilities rank well while educating families.

6. Craft & Communicate

Craft & Communicate focuses on assisted living and senior living facilities, offering a mix of SEO, reputation management, and PR-style storytelling.

Approach to SEO:
They use SEO not only for visibility but also to strengthen online reputation and credibility, ensuring facilities appear trustworthy in search results.

7. SageAge

SageAge combines digital and traditional marketing strategies, allowing assisted living facilities to reach families across multiple touchpoints.

Approach to SEO:
They use a hybrid model, balancing print, direct mail, and digital SEO to attract both online researchers and offline audiences.

8. Cardinal Digital Marketing

Cardinal is a healthcare-focused marketing agency offering advanced SEO strategies. Their emphasis is on measurable growth and transparency.

Approach to SEO:
They focus on high-intent keyword targeting, technical site improvements, and clear reporting to show exactly how SEO drives results.

9. Mannix Marketing

Mannix Marketing brings years of experience working with regional organizations, including assisted living communities. They offer SEO, web design, and PPC.

Approach to SEO:
They build keyword-rich content strategies while optimizing for local visibility, helping facilities attract inquiries from nearby families.

10. Sixth City Marketing

Sixth City Marketing is a U.S.-based agency that has written extensively about senior living SEO and digital strategy.

Approach to SEO:
They prioritize local SEO and content creation, with a strong emphasis on transparency and long-term results rather than quick wins.

11. Growtha

Growtha positions itself as a performance-driven agency for assisted living facilities. Their team promises lead generation and ROI-focused SEO.

Approach to SEO:
They highlight fast execution, strong reputation management, and SEO strategies built to generate calls and tours quickly.

12. SagaPixel

SagaPixel offers flexible SEO solutions that don’t require long-term contracts. They work across industries but have built expertise in senior living.

Approach to SEO:
They emphasize structured, data-driven campaigns focused on local optimization and audience-specific content creation.

13. White Chalk Road

White Chalk Road is an Australia-based SEO agency with experience in assisted living. They prioritize user-focused SEO campaigns that generate trust.

Approach to SEO:
They create informative content while improving technical site health, leading to stronger rankings and better conversion rates.

14. Big Leap

Big Leap is a digital marketing agency known for sustainable SEO growth. They have worked with healthcare and service-based industries.

Approach to SEO:
They combine content marketing, link-building, and technical SEO to create campaigns that build long-term organic visibility.

15. WebFX

WebFX is one of the largest digital marketing agencies in the U.S. with a team dedicated to healthcare and senior care SEO.

Approach to SEO:
They deliver end-to-end SEO campaigns that include site audits, content strategy, local SEO, and conversion tracking.

7-Step Guide: How to Choose the Right SEO Agency for Assisted Living

  1. Look for Assisted Living Experience
    Choose an agency that has proven work in the senior living industry, not just general SEO.

  2. Prioritize Local SEO
    Families search locally first. Your agency should be able to dominate Google Business Profiles and local map packs.

  3. Ask About Content Strategy
    Great agencies produce high-quality, family-friendly content that answers common questions and builds trust.

  4. Check for Transparency
    The agency should provide clear reports on rankings, leads, and traffic.

  5. Review Case Studies
    Always ask to see examples of how the agency has increased occupancy or lead flow for other facilities.

  6. Evaluate Communication Style
    Agencies should be responsive, approachable, and willing to educate you—not just sell services.

  7. Confirm Their Tech Stack
    Make sure they use modern SEO tools and know how to adapt to AI search trends
Picture of Joey Randazzo

Joey Randazzo

Owner & CEO of Portland SEO Growth